Yesterday evening we hosted our summer customer par-tay at 5 Seasons Brewing in Atlanta. Even though the temperatures on the roof deck were well above 90 degrees fahrenheit, we managed to stay cool with popsicles (courtesy of the King of Pops), banana flavored dippin’ dots, and refreshing beverages. Freddie even made an appearance, delighting everyone he hugged!

Even if you weren’t able to make it this time, hopefully these animated gifs will help you feel like you’re right in the mix.

View from the 5 Seasons Brewing roof deck

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Autoresponders offer a great opportunity for engaging your subscribers over an extended period of time. You may have heard of this strategy referred to as drip marketing, but it doesn’t necessarily just refer to a series of campaigns that extend forward into infinity. It can actually work particularly well in the context of counting down to a special date, like a wedding or the birth of a child. So let’s take a look at how you’d set up this type of campaign using MailChimp’s autoresponders.

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Last Friday we had the pleasure of sponsoring Plywood Presents “Making Ideas Happen.” I was eager to attend and soak up the presence of some of our region’s most creative folks.

Scott Belsky, founder of Behance and author, gave two fantastic presentations, and the day was rounded out by local creative entrepreneurs, including Michael Tavani of Scoutmob and new Atlanta fave The King of Pops!

We have a lot of creative people on the team here, and I know we have a ton of creative users as well.  It’s easy to get wrapped up in the “fun” part of creating (coming up with awesome ideas and sharing them with people) and forget that the end result should be…well…a result.

Most of us have so many ideas, all the time, and many of them never see the light of day. The mission of “Making Ideas Happen” was to light a fire and help creative people to also be productive people and bring their best concepts to life.

Here are some of my favorite tips from the presentations:

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Ever since we launched MailChimp in 2001, our customers have been asking us to build an events management tool for MailChimp.

Thing is, we’d rather focus on what we do best: making email marketing awesome. “Events” is not our specialty, so we felt we’d never be able to make it awesome enough.

Then we discovered Eventbrite, which is the best events management tool we’ve ever used. And it just so happens they also have an API.

So we’re really excited to announce that MailChimp is partnered with Eventbrite, and our services are seamlessly integrated. Build events in eventbrite, then design & deliver awesome invitations in MailChimp (and so much more).

Here’s how the integration works…

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