How Laura Olin’s Emails Got Her Freelance Work and a Book Deal

Last September, when writer and digital strategist Laura Olin started a TinyLetter called Everything Changes, she had modest expectations. “I thought my friends would subscribe and it might top out at 100 readers,” she says. “I would have been happy with that.” But since then, the newsletter—the theme of which is that its theme is …

Making MailChimp for Apple Watch

Last month, when Apple unveiled their new watch to the world, my MailChimp mobile teammates and I immediately knew we wanted to build something for it. But we wanted to make it truly useful, not just an app for the sake of having one. New tech toys are fun, but we knew what we made needed utility and purpose. At first, …

Investing in People Through Profit Sharing

As one of the newer members of MailChimp’s senior leadership team (I’ve been here 17 months), I’ve been amazed at the company’s generosity from day one. I’ve worked for much bigger companies—some like Microsoft, whose benefits and compensation are legendary. Yet none of them compared to MailChimp—in dollar value, career fulfillment, or pride of ownership …

MomentCam Encourages Creativity Through Email

Last year, MailChimp partnered with Facebook to support FbStart, a program that provides early-stage mobile startups with tools to grow. One of those young companies was MomentCam, a mobile photo app that lets you snap portraits and turn them into funny cartoons, called “Momies,” that are shareable with friends, family, and social media followers. All …

How We Send Big Campaigns Fast

MailChimp currently sends about 600 million emails every day, and all of those users expect their campaigns to be delivered immediately. Conveniently, that’s exactly what we want, too. So how do we make it happen? We approach sending those 600 million emails like this golden retriever approaches a big plate of spaghetti: with no fear, just wolfing it …