Measuring Transactional Email Performance with Mandrill

Smartphones just outsold desktop computers, and we see people everywhere using them more than their PCs–that’s a sign that something paradigm-shifting is going on here. So the MailChimp UX team researched the behavior of people when they read emails on their mobile devices.

We just launched a totally new Golden Monkeys mobile app, and it’s available now on the iPhone app store and the Android Market.

Golden Monkeys, from MailChimp’s Mobile Lab, is now available on the App Store.

The guys in our new Mobile Lab have built an iPhone app that will send push notifications whenever a VIP opens or clicks anything in one of your MailChimp campaigns.