Posts tagged

Google Web Optimizer

Testing Tips from Conversion Rate Squirrel

So I’ve been toying with Google’s Web Optimizer tool lately, because I plan to do some A/B testing on the MailChimp website. I wish A/B testing websites was as easy as A/B testing email. Anyway, in my research, I stumbled upon the Conversion Rate Experts, who actually make A/B testing and conversion rates entertaining (okay, …