Posts tagged

Email Marketing Stats


I’m Running Circles Around My Industry!

Jesse’s our new API engineer. He’s been quietly beefing up the MailChimp API’s functionality, and making it work with just about any application or database that you can think of hooking us into, or building a plugin for. He just recently sent an email announcement to our API users about some upcoming changes. Of course …

Email Marketing Benchmarks – Stats by business size, stats by industry

I casually mentioned to our lead engineer that it would be cool if we could take all these hundreds of millions of emails we’ve delivered, analyzed their stats (like open rate, clicks, bounces, abuse complaints, unsubscribes, etc) and come up with a chart of some sort that compared email marketing stats by business size. Turns …