Posts tagged

Dream Day Cakes


Dream Day Cakes’ Merge Tags Get Personal

"I get a ton of email, and notice that subjects really matter to me," Dream Day Cakes co-owner and baker Fred Posner told MailChimp in our merge tags case study. "If it’s too spammy, I just delete the email. But subjects with personal attention or my name definitely get a double take." Keeping this in …

Customer Love: Dream Day Cakes

Each week, Customer Love offers a quick snapshot of one of MailChimp’s awesome users. Who: Dream Day Cakes What: A custom-cake bakery featuring the work of a former microbiologist Where: Gainesville, FL Why we love them: In late 2010, Yeni Monroy put her microbiological pursuits on hold to focus on another passion. Since then, she’s …