Posts tagged


Managing Recurring Payments

Now I Know, Dan Lewis’ popular daily newsletter, drops a factoid into 116,000 inboxes every morning. The main newsletter is free, but Lewis offers an additional weekly newsletter for readers who chip in $5 a month. His weekly newsletter engages a smaller, more specialized audience of superfans, and in turn, their support allows him to keep the whole operation running. Lewis isn’t the only MailChimp …