Recently, we covered the key things you should figure out before running a contest. This week, we’ll go over how you can best run the contest and what you should do when it’s over. The value of a prize Choose a prize your target audience will care about, and communicate the value, not just the …

If you don’t have an answer to that question, you’re in luck: we can help. Starting a business isn’t easy. Long before your first customer makes their first purchase, a lot of time, effort, and careful planning goes into making sure everything is just right. When you’re finally ready to open your doors (virtual or …

Last week, we announced Product Recommendations, a brand new feature that analyzes the purchase behavior of your customers and makes smart, data-driven predictions about the items each individual customer will purchase in the future. It’s a powerful personalization tool that will help you get the right products in front of the right customers and sell more …

Last week, we released an update that we think will have a big impact for online sellers. It includes a new preset Automation workflow in the E-commerce/Retail category, additional e-commerce data within campaign reports, new e-commerce API 3.0 endpoints, and more. E-commerce! Let’s take a look. Create customer re-engagement campaigns Attracting new customers is key, but …

This week, we’re introducing several Automation updates that will make it even easier to give your customers, donors, fans, or students the information they need, when they need it. Let’s take a look. New Automation categories and preset workflows The first thing you’ll notice when you start building a new Automation workflow is that we’ve …