Posts tagged


AOL to Begin Checking for DKIM

Word-to-the-wise reports that AOL will begin checking for DKIM Authentication sometime in 2009, as discussed in a recent ESPC call. They’re using DKIM to evaluate your overall "IP reputation" (check out the AOL blog for more on that). MailChimp customers, no need to worry. DKIM Authentication is included by default (and is free) in all …

AOL is watching your bounce rates

Strongmail reports that AOL is filtering email based on your hard bounces. The basic idea is if you’ve got way too many hard bounces, you’ve got bad list hygiene, and they don’t want you sending email to their servers. If you’re using MailChimp’s managed lists, we automagically clean hard bounces from your list immediately, to …

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