Posts tagged

Advanced Merge Tags

FNAME merge tag trick

We all know you can use MailChimp’s email marketing merge tags to start an email newsletter with: Dear *|FNAME|*, But what if one of your subscribers left their first name blank when they signed up?

NEW! Advanced Merge Tags

Merge tags allow you to personalize your emails.  One of the most basic and common uses of merge tags would be something like, "Hello, *|FNAME|*" inserted as a greeting for your email.  The tag *|FNAME|* will insert the user’s first name, making for a customized email experience. In the latest MailChimp system update, we’ve added …

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