Nov 10, 2005

Stock Photography Resources for HTML Email Newsletters

Chimp_picking_noseSome of you might be looking for creative photos to use in your email newsletters and holiday e-cards. You don’t have to buy entire CD collections—most sources let you buy individual photos from their websites. Generally, when you search for photos to use in your HTML emails, "Royalty Free" photos are cheaper, and you can use them just about all you want (but you can’t resell them, or transfer their rights to another party). "Rights Managed" photos are restricted by use and time, and are often much more expensive, but much higher in quality (more info on rights). Here’s a list of sources that we often use:

  • iStockPhoto.com: Good, quality photos. Kinda works like MailChimp, so we like it. You pre-pay $20, then they deduct $1 for each picture you download. Handy "color scheme matcher" tool at the top of the page.
  • Getty Images: A little higher in quality, the photos here are around $50 and up. Cool lightbox frame at bottom of page.
  • Corbis.com: Very high quality photos at Corbis, but a little more pricey. Photos are around $75-$500+ here. Lots of (rights-managed) current events and celebrity photos here, too.
  • Comstock.com: Always a reliable source for creative photos. Nice "brainstorming" section, and free research service. Prices are typical, at $80-$500 and up.
  • PunchStock.com: This website searches across all the major stock photo resources. They’re offering $50 off your first purchase for new customers.