Feb 16, 2007

New Orleans Receiving Donations via Text Messaging

Thought this article at WIRED might be interesting for our non-profit customers.

New Orleans is working with PayPal Mobile to receive donations via mobile text messaging.

People who want to donate using cell phone text messages would text
"NOLA5" or "NOLA10" to the number 78787 if they wanted to donate $5 or
$10, said Jamie Patricio, a PayPal spokeswoman. If people want to
donate another sum, they would text "NOLA" to the number and be
prompted for an amount, she said.

I haven’t got enough caffeine in my veins this morning to suggest other ways savvy guerrilla marketers could use this, but I’m sure the ideas are out there.