Dec 1, 2015

MailChimp Snap Updates (and We’ve Joined Apple’s Mobility Partner Program!)


Since we launched MailChimp Snap last year, we’ve seen businesses of all sizes send compelling photo-based campaigns straight from their smartphones. And now we have a shiny, powerful new version to share with you.

Snap’s latest release introduces call to action buttons, social sharing, Quick Actions, and a slew of tweaks that’ll help you quickly connect with subscribers from your iOS or Android phone. Here are some of the updates we’re most excited for you to try out.

call to action button

Do more with call to action buttons

Snap is great for telling your customers about special events and new product arrivals. With the new call to action button option, you can direct your customers to learn more, RSVP, or make a purchase right inside any campaign. Just drop in a bit of text and a URL, and you’ve just taken your Snap to the next level.

social sharing

Expand your reach with social sharing

Not all your customers are into email, but that doesn’t mean they don’t want to hear from you. Now, you can easily share your campaigns via Facebook, Twitter, and other social networks—right inside the Snap app. Now you don’t have to be in folks’ inboxes to keep them in the know.

3d touch

Access Quick Actions with 3D Touch

For iPhone 6s users, Snap is now even easier to navigate. Using the new 3D Touch functionality, Quick Actions let you jumpstart your campaign when you know exactly what you want to send and who you want to send it to. Just touch and hold the app icon, select how to load your photo, and get to snappin’.

That’s all for now, but we’re already hard at work on some big updates for Snap 2.0. As always, we’d love to hear your thoughts and suggestions on how we can keep improving.

Download Snap For iOS

Download Snap For Android

Some related news

MailChimp is now an Apple mobility partner! We’re working closely with Apple to optimize MailChimp apps for business users on iOS.