For a lot of small businesses, e-commerce sellers, and marketers, the holidays are a pretty critical time. How well a company performs during the holiday season can have a huge impact on its success in the coming year. So what can you do to help ensure that success?
We’re maybe a little biased, but we think email marketing is one of the best ways to drive audience engagement and revenue, but especially at year’s end. To help MailChimp users have a great holiday season, we’ve compiled some great resources to help you do your best during the most wonderful time of the year.
First, we’ve partnered with Facebook, Twitter, Google, Shopify, and WooCommerce to create an educational automated email series full of great advice and best practices. Subscribe and you’ll learn how to avoid spam filters, how to set up effective Twitter Ad campaigns, how to make holiday campaigns that speak to your subscribers, how to review your Facebook Ad performance, and more. Each installment will be delivered right to your inbox, completely free, one per day, until the series ends. (Pro-tip: Stick around until the end for a special holiday surprise.)
We’ve also put together a website with 100 quick, practical tips you can execute throughout the next few months. And for further inspiration we’ve included real-life campaigns from dozens of MailChimp users to show you the full range of what’s possible.
Visit the site to sign up for the email series and explore all the tips. It’s too early to wish you "happy holidays" just yet, but it’s always the right time for some happy emailing.