Nov 16, 2007

Equifax Opt-out

Maybe it’s too early in the morning, but I had a really hard time understanding Equifax’s opt-out checkbox:

Confusingoptout

Look at all the double negatives. And am I opting out of their privacy policy too?

Why not just say, "Opt-out of email marketing from Equifax"?

I’m still not sure whether I opted-in or out when I checked the box.