Thanks to Megan for sending this screenshot of Snagit’s (get it? screenshot? Snagit?) double opt-in confirmation email. Some things we liked about their double opt-in confirmation:
- It’s not over designed. It’s what some call "stationery" or "letterhead" email.
- They included their product logo (Snagit) and their company logo (TechSmith) to make it official
- They made the "click here" link very easy to spot in the middle of all that text
- Their "we won’t share your address—period" statement is direct and simple, and it’s signed by the president. Nice.