Apr 12, 2010

MailChimp’s Day Without Shoes

MailChimpsters left their shoes at the door on April 8th, 2010 as a part of TOMS day without shoes. This was part of a worldwide event to raise awareness about the impact something as simple as a pair of shoes can have on a child’s life. On April 8th, TOMS encourages people to go the day, part of the day or even just a few minutes, barefoot, to experience a life without shoes first-hand, and inspire others at the same time.

TOMS is one company that walks the walk, so to speak. The idea behind Blake Mycoskie’s organization is simple; for every pair of shoes sold, TOMS will donate a pair of shoes to a child in a developing country.  The shoes are manufactured in Argentina, China, and Ethiopia which all adhere to sound labor conditions and fair pay.

So why choose activism through shoes? The simple answer is that many children in developing countries grow up without shoes. This puts them at risk for disease and infection (which are both 100% preventable), and often times they are unable to attend school barefoot. At MailChimp and around the world, spending one day without shoes lets us reflect on people less fortunate than ourselves and raises awareness about how much impact something as simple as a pair of shoes can have on a child’s life. [View more pictures from our day without shoes on Flickr.]