More Tips for Twitter Lead Generation Cards

Preview for More Tips for Twitter Lead Generation Cards

A few weeks ago, we explained how we use Twitter’s Lead Generation Cards to collect new subscribers for our own email lists. We also told you a little bit about how we used our segmentation features to send targeted emails to catch up new subscribers on back issues they might have missed. Today, I’ve got a few …

How Wilco Used MailChimp Automation to Release Their New Album

Preview for How Wilco Used MailChimp Automation to Release Their New Album

Wilco is celebrating their 20th anniversary this year, but no one can accuse the band of resting on their laurels. This year they’ve played 50 concerts (with more to go), headlined their own music festival, and released a book of concert posters. And that was all before July 17, when they dropped their 9th album as a …

Major Email Provider Trends in 2015: Gmail’s Lead Increases

Preview for Major Email Provider Trends in 2015: Gmail’s Lead Increases

If you’re an email marketing historian and/or MailChimp blog superfan, you may remember our ongoing series of posts over the years about how much email we send to the major email clients. When we began tracking the stats in 2009, we first saw rapid growth from Yahoo! and Hotmail, with Gmail catching up and finally taking the lead in 2012. It’s …

How to Make Popup Subscription Forms That Work

Preview for How to Make Popup Subscription Forms That Work

Ah, the dreaded popup subscription form. If you’ve spent any amount of time on the internet, you’ve likely encountered more than your fair share. Sometimes it seems they swarm like mosquitoes—swat one away, two more appear. Even if you’re an email marketer, popups likely make your skin crawl. “Given my high standard for user experience, …

Featured Integrations: July 2015

Preview for Featured Integrations: July 2015

We have 800 integrations in our directory, which is awesome—but it can also be overwhelming if you’re just getting started with integrations. There’s so much fantastic stuff there that it’s easy to overlook some very powerful tools. So each month, we like to show off a few great integrations on the directory’s front page. We pick them based on how thorough their …