In MailChimp’s list setup process, we ask users to “remind people how they got on your list:”
We call that the “Permission Reminder,” and we automatically insert it into your email footers. Some people don’t understand why we need this. Some think it’s a hassle. Some people actually refuse to answer it. And they wonder why we shut their accounts down.
Here’s why:
A permission reminder might’ve helped the White House prevent that. Goes to show that no matter who you are, you can get reported as a spammer. Here are some ways you can prevent that.
Hat tip to Simms Jenkins and DJ Waldow for the clip
Hummm, back pedal from White House:) One wonders how CAN-SPAM Act will be applied to US Government? I bet there is an “out” for certain organizations…
I actually think that politicians are exempt from can-spam in some weird loopholey kinda way. This is actually the focus of most of the “white house spam” conversations taking place right now between all the email marketing experts.
But as you can see in the video, just because it isn’t illegal, it doesn’t mean it’s right.
I collect contacts in a variety of ways – if I could have multiple permission reminders for a single list, well that would be SWEET. I don’t mind keeping multiple lists to keep the records straight, but this could be improved a bit, no?
I’ve setup lists with multiple collection methods myself. To be honest, I think it’s perfectly fine to just list all the methods in the permission reminder. It’s almost like subliminal marketing: “You’re receiving this email because you opted-in at my website, opted-in at one of my awesome power seminars, ordered my book,”
I love you because you’re so smart.