A while ago we told you about our email template design contest, called the Template Throwdown. Basically we were looking for a reason to make Blaine ‘fisticuffs’ McHale put on tights and get in a wrestling ring. Plus we wanted to give away these amazing Championship Wrestling Belts. Since they’re authentic wrestling belts from Wildcat, and since we threw in $600 in cash to sweeten the deal, we wanted the winners to really have to work for their Champion status. I don’t know if you’ve ever tried coding html email templates, but believe me, it’s no walk in the park.
The challenging part of the contest was that we weren’t just asking them to design an html email, we were asking them to design an html email template using our template language and make it editable within our application. Ben wrote a nice ninja-related guide to the art of email jitsu to help, but it was still hard work.
Which is why we were stunned to receive over 70 entries to the Template Throwdown. After many rounds of voting, we selected 3 Template Throwdown winners plus 3 honorable mentions.
The winners’ templates are now available for anyone to use inside our application and the wrestling belts and bags o’ cash have been sent to reward these champions for their hard work. One winner, Scott from Indiemark, already made a video commemorating his new status as an html Template Champion.
Make sure to check out the winning templates and honorable mentions here.
Thanks including our video in the announcement…much appreciated!
These are fantastic, especially Good Manners, as I’m a huge fan of typography-based design. Unfortunately, I cannot seem to find them within the application. Where are they?
Hi Gregory, when you build a campaign and it’s time to select your template, go to the “pre-designed” category, and open “artists & designers.” You’ll see the new ones when you scroll down.
Screenshot:
http://blog.mailchimp.com/wp-content/uploads/2010/06/pre-designed-templates.jpg
Doh! Found it. I was looking for a thumbnail image of it but realize now there is no thumbnail for that one yet. Thanks!
We have a thumbnail-generating script that scours all templates in the system, across all 350k+ users, and builds thumbnails. It apparently hasn’t gotten around to a couple of those new ones yet. Or, it broke. We’ll check on it again. Glad you found them, though.
What a great contest! Are you guys planning on doing anything like this again in the future?
These are awesome!
But i would like to use one of the Honorable Mentions, the “slick simian”
will those be made available also?
thanks!
Alex.
Agreed on Slick Simian. When/ where is that available?
We won’t be making the honorable mention templates available inside the application. But, I bet you would be able to reach out to the template creator’s directly regarding their work!
i miss out the contest, i hope you all will have this contest again in the future. thanks.