If you or your business is looking to take your email campaigns International (we sure are trying!), there’s a good chance you are going to need to do that in a different language. Accordingly, MailChimp has a new integration with Straker Translations. This semi-automated translation service lets you translate your campaigns into pretty much any language you could want (they do over 140).
Now you can now simply check a box in MailChimp, and we’ll automatically translate your email content for you with Google Translate. How do we know which language your recipients speak? That’s actually the easy part. We’ve been detecting your subscribers’ language preferences and then auto-translating your signup forms for quite some time.
Now, we’ll handle your email content too. Here’s how you do it…