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What is transactional email?

Well isn’t that confusing: the first link I get from Google for "transactional email" actually contains incorrect information! It’s not really about financial transactions at all, anymore. (Though e-commerce¬†does¬†happen to generate a lot of this kind of email, more on that later…) Definitions, Synonyms, Examples So what is transactional email? Coming from a MailChimp state …