Posts tagged

segmentation


MomentCam Encourages Creativity Through Email

Last year, MailChimp partnered with Facebook to support FbStart, a program that provides early-stage mobile startups with tools to grow. One of those young companies was MomentCam, a mobile photo app that lets you snap portraits and turn them into funny cartoons, called “Momies,” that are shareable with friends, family, and social media followers. All …

BonLook’s Data-Driven Emails

If you’ve ever shopped for glasses, you know that one size never, ever fits all. Online eyewear retailer BonLook knows this, too, which is why their website offers a virtual try-on feature and a perfect fit questionnaire to help guide customers through their hundreds of stylish, vintage-inspired options. The Montreal-based company, which began selling to …

Marketing Automation for Everyone

A long time ago, in a release far, far away, we built a feature called autoresponders. After sending nearly a million campaigns totaling more than 700 million emails, it’s time for a facelift. More than just a rebranding, though, we’re overhauling the way we do automated emails, and overhauling it in a way that’s specific to MailChimp and our …

Social Cards, Segmentation Options, New Currencies, and More in v9.4

With our latest release, we’re introducing easy ways for you to customize the way your campaigns look on social networks, debuting two new ways to segment recipients for your campaigns, and adding three new international currencies. Social Cards Have you ever wished you could control which thumbnails were used when your email is shared on Twitter, Facebook or in Gmail’s new promotional …

Experimenting with MailChimp’s Quarterly Newsletter

We’ve been sending our MonkeyWrench newsletter every 3 months since 2006. In the beginning, we had 136 subscribers, Gnarls Barkley was topping the charts, Pluto was enjoying its last days as a planet, and a group SMS app named Twttr was still missing its vowels. Not everything has changed, of course. We continue to deliver tips …