Posts tagged
segmentation
Posted by John on May 15, 2013
Detecting Click Clusters in Your Data Using Spreadsheet Math
Most of us call our own shots when it comes to segmenting email lists. We tell the computer what to do. We decide that it’s gender and age that matter, and we submit that query—segment my list into old dudes and young ‘uns. Or maybe it’s domain that matters. Or subscription date. Or something else. …
Posted by Ben on Oct 31, 2012
Reducing Irrelevance
Maintaining engagement with a growing email list
Posted by Ben on Oct 24, 2012
Tips for E-commerce Email Marketers
Email marketing ideas for e-commerce stores: combining list segmentation, Facebook and email automation in MailChimp
Posted by John on Apr 9, 2012
Introducing Hairball v2: Hairball with a Vengeance
Hairball v2 allows you to take the first step in interest-based segmentation based on past reader engagement with campaigns.
Posted by Ben on Feb 27, 2012
MailChimp v6.9: Drag and drop image uploading, more templates
MailChimp v6.9: Image editing from Aviary, drag and drop image uploader, templates, and more.