When we created the mobile-friendly version of MailChimp back in 2008, we honestly weren’t sure anybody would really want to check their email campaign stats from their phone. Then we heard from this guy who actually checked his email stats at the hospital while his wife was in labor. Apparently, there’s demand for this sorta thing.

So we’ve created an iPhone app. And here’s a commercial for it, unlike any other iPhone app commercial you’ve ever seen:

Download the app. (iTunes link)

If you’re an iPhone developer, check out our API wrapper. Stay tuned for Android. It’s coming soon!

We just launched a new feature in MailChimp, where we automatically generate a mobile friendly version of your email campaign, and send it to your mobile subscribers.

For example, if your HTML email looks like this:

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Each and every email campaign sent out with MailChimp is given a permanent, unique address in our Campaign Archive.  This is the location we link to from the campaign header text: Email not displaying correctly? View it in your browser. (click to view the example shown at left)

In MailChimp v3.4, we’ve added an elegant new feature that will automatically translate your campaigns into a mobile friendly version when viewed in a mobile browser.  It’s automatic and the feature just works! There is no need to change your opt-in form to provide a mobile option under “preferred format” because we’ve built this functionality into the system for you.

At left, you’ll see an email campaign sent from Soup Studios just as it appeared in my iPhone mail.  All I have to do to view the mobile device optimized version is click on the “View it in your browser” link in the email header.  This automatically opens the link in my iPhone’s Safari browser– which MailChimp can detect– and displays a mobile version of the campaign.  Pretty cool stuff, huh? (see screen shot below) Read More

As the first service to offer iPhone and Yahoo! Mobile access for email marketing, we would be remiss in not keeping up with the current trends in mobile technology.  MailChimp is happy to announce that we have extended mobile access to all Google Android devices.  From your T-Mobile G1 (or future Android enabled device), just navigate over to http://m.mailchimp.com and you will be redirected to the account login page.  You can access your campaigns, check stats and even subscribe people on the fly.

You’re welcome.

I recently attended an AiMA event about mobile marketing. It was a nice event, where marketers seemed really excited about all the possibilities with mobile. The panelists were from Google, Yahoo, Air2Web, and XOsphere. The moderator was from Weather.com.

Anyway, when the event began, the moderator asked the audience what kind of questions we wanted the panelists to address. People shouted out about UPC codes, coupons, and geo-location and such. I so badly wanted to ask them to address the dreaded “s-p-a-m” issue, but decided not to spoil the party (I’m glad I didn’t, because it was such a positive event).

But my concerns have always been about mobile spam…

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