Posted by Amanda on Sep 10, 2010
What’s the difference between Liking and Sharing content on Facebook and which should you use? Customers ask us this question often, so we wanted to discuss it in the context of email marketing and sending newsletters. In days gone by, Liking something on Facebook was a big commitment because it meant you were becoming a …
Posted by Amanda on Jul 15, 2010
We’ve added a new merge tag in MailChimp that lets you insert Facebook’s like button in your campaigns: *|FACEBOOK:LIKE|* The Like button has two functions: 1) it enables users to make connections to your page, and, as we’ve implemented it here, 2) to share content back to their friends on Facebook with one click. Once …
Posted by Ben on Jul 9, 2010
Facebook is building a semantic search engine powered by Likes. Is your email ready for the Like button?