The holiday season is in full swing, and with Christmas and Hanukkah fast-approaching it seems like a good time to highlight some of our related templates. With over 30 holiday-themed templates to choose from, we’ve got you covered whether you’re sending out party invitations, selling some of the season’s most anticipated toys, or just sending out a newsletter with a Christmas twist.
With Thanksgiving coming up this week, we’re all taking time to reflect on what we’ve got to be happy about and thankful for. And after all of that reflecting, eating, and napping is done, many people dust off their kevlar body armor, hockey helmets, grab their favorite spiked clubs, and put on their trampling shoes, all in anticipation of Black Friday.
In preparation, I’ll take a moment to highlight some templates and tools that can help you capitalize on the biggest consumer day of the year, and I’ll start with some templates.
I try to keep up with what you’re doing out there. Every day, I track the public eepurls that customers share on Twitter and check them out, looking for cool stuff to feature or interesting tricks you’re using in your email campaigns.
Recently, I was browsing through some holiday campaigns that are going out, hoping to find something neat to show you, when I stumbled on one from Ollie & Boo that I thought was really cute:
It’s short & sweet, not too “in your face” and has a really pretty palate of colors that aren’t your typical holiday fare. Just as I was about to mark it down as one to feature, I realized that it’s one of our holiday templates. Whoops!
Rather than wallow in my embarrassment at not recognizing one of our very own, I thought I’d take the opportunity to point out our holiday templates to those of you who may not know we have ‘em. If you have a special event or holiday campaign that needs to go out and don’t want tocreate a whole new design for it, you can look under templates and select “pre-designed,” then “holiday.”
There, you’ll find a bunch of templates for all sorts of holidays, ranging from casual to more elegant styles.
If you’re hosting a holiday event, you’ll definitely want to check out our Eventbrite integration to manage tickets or RSVPs. You could even include a QR COUPON merge tag for a cool giveaway, then use Pyow! to scan them as folks check in to your event (or check out at your store.) We recently did this at our customer appreciation event in Atlanta to give away pints of Chimpenheimer Crunch, created by Jake’s Ice Cream. Everyone who checked in with a QR code from the email we sent got to take some MailChimp ice cream home with them. Pretty sweet.
Are you doing a cool holiday promotion? We’d love to hear about it in the comments.
In case you missed it, we recently released a new email template language that makes it pretty easy for web designers to code custom templates using some basic HTML and CSS that will tie into the MailChimp design inspector, so your clients can tweak certain design elements with out destroying the layout or design. Read More
Here’s a nice example of how the University Community Collaborative of Philadelphia, based out of Temple University, used one of MailChimp’s Holiday Templates to send out a year-end recap email. One thing that is unique and interesting about this campaign is the embedded a video recapping some of the group’s favorite moments of 2008. (click the image to view the archived version of this email online)
Although you can’t embed video in your HTML email and have it play within your recipients’ email program, it will work when they click the link to “view this email in a browser,” because at that point the email is being rendered as a web page.
