Posts tagged

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Modern Farmer’s Smart Newsletters and Web-to-Print Conversions

For a young, fairly niche publication about farming lifestyle and food culture, Modern Farmer sure seems to be everywhere. Barely a year old, the magazine’s experiencing a surge in growth and recognition—including a 2014 National Magazine Award for Best Magazine Section, for which it beat out established titles like GQ, Vanity Fair, and New York. At a time when …

ElevationLab Grows With Email and Kickstarter

ElevationLab‘s latest Kickstarter campaign, for an iMac and Apple monitor stand, ended in June and raised 500% of its goal. But that’s nothing by the company’s standards. Their first Kickstarter, for an iPhone dock, raised $1.4 million in 2012. It hit its initial funding goal of $75,000 in 8 hours, tripling the previous 24-hour Kickstarter record, and was …

Paul Jarvis Likes Trading Stories With People

Web designer and author Paul Jarvis started sending a weekly newsletter in late 2012. He had just started writing, having previously paid his bills solely with design work. He wanted a place to share his creations with his fans, and was hoping email was that place. But before long, he realized he wasn’t totally happy with how …

DoSomething’s Charity Teamwork

DoSomething.org is a nonprofit membership organization for people under 25, intent on making those people care. "Why?" their about page asks. "Because apathy sucks." With 2.5 million members, all in the 13-25 year age range, DoSomething.org has the numbers to back up its values of believing, trusting, celebrating, respecting, and valuing young people. It’s these …

DODOcase’s Rapid Growth

DODOcase makes elegant cases, sleeves, and other accessories for iPads, Kindles, and smartphones. These handcrafted products have earned them quite a reputation as they pursue what they call "a happy marriage of tradition and technology." Since DODOcase started using MailChimp in 2010, they’ve tripled their list size while working tirelessly to make sure their email …