Posts tagged

cyber monday


A MailChimp Record: 1.2 Billion Emails on Black Friday

Preview for A MailChimp Record: 1.2 Billion Emails on Black Friday

As you may have heard, it’s been a crazy holiday season for our deliverability team. We predicted we’d send a bit more than 1 billion emails on Cyber Monday, and we were right on the money. We were surprised, though, by the numbers from Black Friday, when we sent a total of 1.2 billion emails—a new …

Black Friday and Cyber Monday Email Marketing Tips

Preview for Black Friday and Cyber Monday Email Marketing Tips

Here at MailChimp, all we want for the holidays is for you to send beautiful, powerful, and effective marketing emails.  With Black Friday and Cyber Monday right around the corner, I thought it would be a good time for some helpful tips from our deliverability team. The TL;DR version goes like so: — Opens and clicks decrease during …

Cyber Monday and Email Volume

The holidays are fast approaching, which means life’s about to get super-busy for MailChimp and our customers. If you’re an e-commerce retailer, you’re probably already thinking about your Cyber Monday sales. And maybe you’re readying your holiday email strategy, too. But if not, plan to spend a little time over the next few weeks getting …