Posts tagged

customers


Wordnik Raises Money, Shares Love With Email

With 8 million words and counting, Wordnik is the internet’s biggest dictionary. According to founder Erin McKean, "Wordnik’s mission is to collect all the words of English and share them as widely as possible." They share the words on their website and through an open API, which allows developers to use data about words in …

How Email Helps The Detroit Bus Company Deliver Joy

Could email help one of America’s great cities get back on its feet? That might sound crazy—until you hear what Andy Didorosi is up to with The Detroit Bus Company. So far, the 21st century has not been too kind to Detroit. The city’s already-declining population was decimated by the 2008 financial crisis, leading to widespread …

Mouth Foods Finds its Voice Through Email

You may not have heard of Mouth Foods, the online marketplace for delicious products “made by people, not companies,” but that’s OK. As a young, growing company, they know that email is the one of the first experiences many of their customers have with their brand. And that’s why it’s so important to them to get …

How The Onion Turns Funny Headlines into Great Emails

The Onion has been poking fun at our dumb world for close to 30 years now. Started by a couple wise guys at the University of Wisconsin-Madison, the satirical newspaper was first distributed throughout Midwestern college towns, then grew to include a website, an arts and entertainment wing called The A.V. Club, and an internet clickbait parody site …

For Cultivated Wit, Email is No Joke

All business is funny business for the people behind creative agency/software company/storytelling conglomeration Cultivated Wit. And email makes it possible. “Email was the very first thing we did,” says Craig Cannon, co-founder and product director. “I made a one-pager website with a MailChimp signup for our email list, and that was the entire website. From the …