When Aarron (our head of MailChimp usability), isn’t working on our interface, he’s using it to help his wife send out email campaigns for her local pottery business, Soup Studios.

Here’s a tip Aarron learned from a recent campaign, that he wanted to share with our readers.

“Normally, we don’t have a lot of time to really sit down and take pictures of products. We just take one big picture, link it to our website, and hope people browse around to buy. We knew we needed to add product photos, but just never had the time.”

If that sounds a little too familiar, read on to see why you might want to spend more time with that digital camera of yours…

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I’m subscribed to various email lists of artists. Some of them are independents (like vol25), some of them sell stuff on Etsy, some of them run full blown e-commerce stores. When I happen upon an artist who also uses MailChimp, I buy their stuff and hang it in our office.

Anyway, you wouldn’t think artists would use email marketing so much, but it’s perfect for them.

One of my favorite examples is Mark Brabant, who is fascinated by UFOs, and sells eerily cool prints about alien encounters at HoveringObject.com. We’ve got his work hanging in the MailChimp office, actually.

If you’re an artist, we’ve got some tips on how you can use email marketing…

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