File Manager Improvements, Segment by Purchase Activity and Account Pausing in v9.3

You might be thinking, "Didn’t MailChimp already do a release this month, and wasn’t the new File Manager one of the big changes?" Well, yes. But we decided to do another release to make some small-but-important enhancements to that new File Manager—and we threw in some also small-but-important bonus features while we were at it. File Manager: now with fewer clicks! Whenever we overhaul …

Agencies, Clients, and Collaboration in MailChimp

Before joining the team here at MailChimp, I worked at interactive agencies and as a freelance website designer. After we handed a finished website over to a client, they would be able to log in and edit their own copy through a content management system. This was great, but it was rarely the case with the email …

A/B Testing in MailChimp: 7 Years of Successful Experiments

Since its release in late 2007, MailChimp’s A/B testing tool has been a huge success with our customers. In fact, over 200,000 split tests were sent in 2013 alone. Using subscribers as lab rats is still both fun and educational, but we realize that some of you might not know how to get started with …

New File Manager, Link Checker, and a Little Fun in v9.2

These days, lots of different kinds of people love MailChimp’s easy-to-use features—and we love them, too. But we’ve got a soft spot for developers. MailChimp was originally built for developers, and we’re developers ourselves. It’s an audience we enjoy serving, and (like last time) one we kept in mind while working on the app’s most recent revamp. …