How to Make Popup Subscription Forms That Work

Preview for How to Make Popup Subscription Forms That Work

Ah, the dreaded popup subscription form. If you’ve spent any amount of time on the internet, you’ve likely encountered more than your fair share. Sometimes it seems they swarm like mosquitoes—swat one away, two more appear. Even if you’re an email marketer, popups likely make your skin crawl. “Given my high standard for user experience, …

Featured Integrations: July 2015

Preview for Featured Integrations: July 2015

We have 800 integrations in our directory, which is awesome—but it can also be overwhelming if you’re just getting started with integrations. There’s so much fantastic stuff there that it’s easy to overlook some very powerful tools. So each month, we like to show off a few great integrations on the directory’s front page. We pick them based on how thorough their …

Using Twitter Lead Generation Cards to Grow Our Lists

You probably already know that it’s easy to set up a MailChimp account and start sending emails. You also probably already know that it’s not always so easy to grow your list. Maybe this sounds familiar: You sign up, import a CSV, and add a signup form to your website and Facebook page. You’re going …

Fourth of July Email Marketing Tips

July 4th is just around the corner. If you’re an American, this means you’ll likely spend the weekend gripping a cold beverage in one hand and a small explosive (or 50) in the other. And if you’re an American email marketer, this means…well, it depends. Here at MailChimp, we’re big fans of only sending email when you …

Voice and Tone for Email

At MailChimp, we think a lot about the way we communicate with our customers. Our Voice and Tone guide helps MailChimp employees write in a consistent voice, but adapt their tone based on the situation. Since we made that guide public a few years back, we’ve gotten a lot of questions from customers about what kind of voice and …