MailChimp’s Getting Started With Email Marketing Skillshare Class

One of the best parts about my job is traveling to different events and helping MailChimp users understand how our features can support their projects and businesses. From A/B testing to segmentation to automation workflows, we’ve got a lot of great features for email marketers of every skill level. But sometimes it can be tricky to make sense of …

Transitioning from AlterEgo to Google Authenticator, Plus Other Feature Updates

This week, we rolled out an update that affects the way many of you access—and protect—your MailChimp accounts. The biggest change is that we’re phasing out AlterEgo, an app we built several years ago to help our users and employees secure their accounts with 2-factor authentication (2FA). In its place, MailChimp will now integrate directly with Google …

New Automation Workflows and API Functionality

More than 115,000 customers use MailChimp’s marketing automation. And 23,000 of them have created automated workflows since last August. That’s a lot of growth! But it’s also a lot of emails—in the past 6 months alone, we’ve sent more than 200 million automated messages. While MailChimp automation already offers a robust feature set, with that kind of volume, we’re excited to …

Announcing MailChimp Sync for Eventbrite

We’re excited to announce MailChimp Sync, an update to our integration with Eventbrite. Sync is one of the first extensions available in Eventbrite Spectrum, and it’s a direct result of MailChimp user feedback. When we launched our Eventbrite integration in 2009, it gave users the ability to easily send event invitations and see how well …

Wordnik Raises Money, Shares Love With Email

With 8 million words and counting, Wordnik is the internet’s biggest dictionary. According to founder Erin McKean, "Wordnik’s mission is to collect all the words of English and share them as widely as possible." They share the words on their website and through an open API, which allows developers to use data about words in …