List Import Improvements and More From Our Latest Release

Preview for List Import Improvements and More From Our Latest Release

Yesterday, we told you about our powerful new A/B testing campaigns that now offer native content testing and the ability to compare 3 different versions of a campaign instead of just 2. Today, we’d like to call your attention to several other important updates that are part of our latest release. A new list import workflow …

Introducing More Powerful A/B Testing

Preview for Introducing More Powerful A/B Testing

Way back in 2007, we launched A/B testing—a feature that has helped MailChimp’s 8 million users learn more about how different subject lines, from names, and delivery times affect their subscribers’ engagement rates. In this week’s release, we’re excited to introduce a brand new A/B testing experience, complete with a redesigned interface, native content testing, and the ability to …

How MailChimp University Helps Us Stay Weird and Grow Strong

Preview for How MailChimp University Helps Us Stay Weird and Grow Strong

Weirdness is part of who we are at MailChimp. Our employees are creative, intelligent, independent people. We love what we do and treat each other with respect and generosity. We just do things differently. And as one of MailChimp’s 2 talent mentors, nurturing that difference is part of my job. For the past few years, the …

Featured Integrations: August 2015

Preview for Featured Integrations: August 2015

Most small businesses aren’t made of money, and nonprofit organizations definitely aren’t. So when you make the decision to spend your hard-earned dollars, you want to be sure you’re getting quality in return. This month, we’re featuring integrations that can add some extra value to the email marketing of all sorts of organizations. If you’re trying to do a lot with …

More Tips for Twitter Lead Generation Cards

Preview for More Tips for Twitter Lead Generation Cards

A few weeks ago, we explained how we use Twitter’s Lead Generation Cards to collect new subscribers for our own email lists. We also told you a little bit about how we used our segmentation features to send targeted emails to catch up new subscribers on back issues they might have missed. Today, I’ve got a few …