List management is an essential part of email marketing. If you send email newsletters, you need to know how to build a list, group subscribers and keep your list clean. Sloppy list management can get you in trouble, so it’s important to tidy up the place every once in a while.
Our new list-management guide walks you through the steps of creating, importing, growing and maintaining lists in MailChimp. We even explain how to send a friendly reactivation campaign, so you can be sure your recipients actually want to get emails from you.
Download the free guide at mailchimp.com/resources.