Each and every email campaign sent out with MailChimp is given a permanent, unique address in our Campaign Archive. This is the location we link to from the campaign header text: Email not displaying correctly? View it in your browser. (click to view the example shown at left)
In MailChimp v3.4, we’ve added an elegant new feature that will automatically translate your campaigns into a mobile friendly version when viewed in a mobile browser. It’s automatic and the feature just works! There is no need to change your opt-in form to provide a mobile option under “preferred format” because we’ve built this functionality into the system for you.
At left, you’ll see an email campaign sent from Soup Studios just as it appeared in my iPhone mail. All I have to do to view the mobile device optimized version is click on the “View it in your browser” link in the email header. This automatically opens the link in my iPhone’s Safari browser– which MailChimp can detect– and displays a mobile version of the campaign. Pretty cool stuff, huh? (see screen shot below)
Automatically Optimized for Mobile Devices
One more point worth mentioning is that if you’re on the go and want to view a campaign, you can easily check out the mobile version on your hand-held device. Unlike when you opt-in to a list and select “mobile device” as your preferred email format, with MailChimp you will still have the original email available for viewing when you get back to your computer.
This works for all mobile devices with a web browser, so it’s not just for iPhone users. It comes as no surprise that four out of five doctors recommend taking advantage of mobile versions of email campaigns in conjunction with MailChimp for iPhone, Android, or Yahoo Blueprint enabled devices.
And a *big* thanks to http://www.soupstudios.com for letting us use their campaigns as an example.
[...] Mobile-friendly campaign archives [...]
[...] Mobile-friendly email campaign archives (we auto-detect if subscribers are using a mobile device) [...]
[...] MailChimp campaign archives auto-detect mobile browsers [...]
This is a great! Has it been tested on Blackberries?
You mention that MC detects a mobile browser & displays a “mobile version” of the email.
Do we have any editorial say-so in what is displayed?
Agree that we need to be able to have some sort of editing power. Maybe just a couple of lines of CSS to adjust certain elements or at least being able to disable to automatic reformatting and have a link in the header or footer like there is now on the reformatted page back to the original page.
Hi – does this work on blackberrys as well? Thanks.
Where’s the droid app??
I second that . . .
It would be awesome if it supports android as well
This feature basically takes the hosted (browser) version of your email campaign, then re-formats it to fit (and moves some stuff around) so it displays okay on mobile devices. It’s not an iphone only app or anything. Should be okay for a wide variety of phones with web browsers.
I read at this website that mailchimp already support blackberry devices. How to activated this feature? Should I install any program?
Are you thinking of the Blackberry app called “minichimp.com”?
Does mailchimp available for Android ? I read that there’s chimpbot for Android, how is it different from mailchimp for iPhone ? if I sign up with Mail Chimp, the ability to monitor, manage campaigns via Android is very important for me, I don’t want a respository tool for Android, I need the running, active full version of Mailchimp for Android.
Let me know, Thank you very much.
Can this option be turned of for a specific list of campaign? After going through the trouble of designing a great campaign our receipts are forced to view your version of our campaign on their devices – not too a great feature to force on us.
While I appreciate the technology behind the auto-formatting feature, I think it’d be much more worthwhile if we actually were to say allowed to create 2 templates. One for the desktop & one for the mobile users; instead of taking the desktop & crushing it to fit into the mobile version.
You currently offer mobile templates, why not allow us to select 2 templates that gets hosted when we create a campaign? I’m not technically savvy, but wouldn’t it just be an issue of re-directing the links to point to their respective files i.e. desktop version & mobile version?
We’re unfortunately finding that the permanent link to be rather useless when it gets crushed & stacked for mobile viewing.
I see where mailchimp is coming from, but this totally trashed my email layout. Any way to turn this feature off? My layout is already mobile friendly… doesn’t need to get hacked up.
while i appreciate the reason for this feature, with the general dominance of smart phones these days – iphone, android etc, the need to “crush” the email to a older mobile format is fairly redundant. This feature was introduced 1000 days ago, I think that its time that this was updated to simply show the standard email formating. As when i view the email on the iPhone it looks great, if i for some reason then click a link to the archive it looks terrible.
Either update mailchimps logics for screen res linking to the “mobile” version of the archive, or remove the “mobile” archive feature altogether.and just reroute to the standard archive.
Please build in a way to disable this feature. It is completely mangling the layout of our templates and campaign archive pages. Total dealbreaker for me.