Aug 1, 2011

Major Email Provider Trends Update: Gmail Pretty Much Caught Up

Someone in the email marketing industry (who is known, among other things, for sending out really good chocolates every Christmas) asked me if we had an update to this old blog post from 2009: Major Email Provider Trends: Yahoo and Hotmail Tops, Gmail Catching. I like it when he sends me chocolate, so I thought we better provide an update:

Back in 2009, Gmail was a distant 3rd, but trending up. Now, Gmail’s right there with Hotmail and Yahoo. Sorry, but there are a few months there where we kinda had an oopsie and forgot to track Gmail for this study. But you still get a good picture of how far gmail has come. C’mon, it’s at least good enough to earn my chocolates, Mr.Brownlow.

For those of you who prefer data in table format:

month aol.com comcast.net gmail.com hotmail.com yahoo.com
10/01/10 34,405,902 12,021,698 N/A 108,936,564 97,049,812
11/01/10 42,714,047 14,824,531 N/A 135,558,433 121,705,469
12/01/10 46,863,742 16,240,985 N/A 151,263,034 136,168,289
01/01/11 40,369,729 14,110,332 N/A 138,908,566 128,182,859
02/01/11 41,395,605 14,562,288 N/A 148,440,912 137,340,143
03/01/11 51,137,268 18,088,971 183,464,335 181,109,737 172,499,322
04/01/11 52,277,331 18,287,080 196,894,151 190,469,251 182,697,979
05/01/11 55,657,059 19,440,357 217,716,403 223,951,543 205,835,434
06/01/11 59,218,272 20,573,197 236,351,334 237,811,895 231,766,109
07/01/11 59,124,900 20,966,657 249,286,991 250,853,114 238,816,082

 

Each month, you see how many emails are sent through MailChimp to the webmail domains above. Kind of gives you an idea of how much email MailChimp is sending these days (about 2 billion per month).

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