We recently released a cool little WordPress plugin called Social that pulls the conversations on Twitter and Facebook about your blog into each post and makes it easy to broadcast to social channels when you publish. We were scratching our own itch. We’ve pined for a better way to handle comments on our blog, so we teamed up with our friends at Crowd Favorite to make a tailor-made solution. It turns out that we’re not alone. Ten thousand people have tried Social on their blogs too. After months of usage, we discovered a few things we could do better. Today we’re releasing Social 2.0 with a whole bunch of improvements:

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At its core, mediafeedia is a content management system for Facebook that allows you to manage your business pages, schedule posts and interact with your customers. But it also provides a powerful tool for creating, delivering and tracking special offers through Facebook. That means you can create a special offer landing tab for your business page, collect opt-in email addresses when people sign up for your promotion, and then seamlessly import them into MailChimp once the user confirms opt-in.

I recently read an interesting post by Andrew Blakeley, who tackled a one-week challenge to like every brand that asked him to (on Facebook of course). The experiment was borne out of the frustration that brands and marketers seem to be constantly asking us to find them on Facebook, yet they rarely offer a reason for us to do so.

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We’ve acquired TinyLetter. For those of you who don’t know, TinyLetter is a beautifully simple email newsletter app created by Philip Kaplan and launched late last year. We’re pretty excited about this. Sure, we think TinyLetter fills a gap in the MailChimp offering and all that, but more importantly, we think it has the potential to fill a significant gap we’ve seen growing in the social conversation.

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In MailChimp v6.2, we’ve added a couple new socialish/sharing merge tags to the arsenal. The first allows you to share a link to your email campaign on your Tumblr blog.

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With an active blog, Twitter feed and Facebook page conversations with customers can become a bit fragmented. Like most bloggers, we tweet and post to Facebook when we publish new posts. In a write-once-publish-many-times kind of web, commenting happens outside blogs even more than on the posts themselves. That’s why we worked with the fine folks at Crowd Favorite to create a plugin for WordPress called Social.

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