Automatically Translate Your Emails To Over 30 Languages

Posted by Ben on Feb 7, 2009

Original email in English. Click a translation link on the right.

We’ve got a lot of international users on MailChimp. So we’ve considered translating our entire app into multiple languages. It’d be a huge undertaking. But the truth is, most of our users speak a little English. So for now, we’ve kept our translation efforts focused on the signup process.

Any-hoo, If you’re sorta thinking about “going international” too, there’s an easy way to do that with MailChimp.

It’s taken me an embarrassingly long time to get this done, but I’ve finally created an RSS-to-Email version of the MailChimp Blog (you can subscribe to the right, if you’re so inclined). I created a special template for the blog emails, and in that template, I’m using our new TRANSLATE:LANG merge tag to provide automatic translations of my email.

Here’s what the same email looks like in different languages…

PayPal Add-on for MailChimp

Posted by Ben on Feb 5, 2009

If you accept payments via PayPal, you can automatically add customers to your MailChimp list instantly and seamlessly whenever they buy from you.

This is perfect if you sell stuff on Etsy, eBay, or your own e-commerce store.

It’s also great if you’re a non-profit or church and take donations on your website/blog.

Here’s how to set it all up…

MailChimp T-Shirts Are In

Posted by Ben on Jan 30, 2009

In case you missed the news on Twitter and The Jungle, the new MailChimp T-Shirts are in, and we’re having lots of fun with them. Here they are, modeled by our own Aarron Walter:

Should Retail Email Sell Or Inform?

Posted by Ben on Dec 10, 2008

A Makaque monkey over on Twitter told me about a great article at Get Elastic on how a retailer tested two versions of their email to see what worked better:

Which version do you think got more clicks and 15% more sales?

Want to run tests with your own emails? It’s free in MailChimp, and it’s unbelievably easy and automatic. Even a little fun. And people who use it get better results than people who don’t. It’s called A/B testing, and here’s how it works.