A few years ago MailChimp decided to take video seriously. Well, in the beginning, the videos themselves were never very serious, in fact, quite the opposite. But they have always served a very serious purpose, which is to help our customers learn how to use MailChimp, learn about new features and learn about our awesome customers.

But how do we know if these videos are doing their job? I get asked that a lot. Well, it’s all about the stats.

Graph of viewership, spiking the day we emailed the Wavelength video.

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Has it already been 4 weeks since our last upgrade? Yep. That means it’s time to announce some new enhancements then.

v6.2 is going live today, and — you should know the drill by now — the new features should be done propagating to all user accounts by end of day tomorrow. We’ll be blogging about them in more detail soon, but here’s a list of some of the new features:

• Google+ sharing available on email archive toolbars, plus new Google+ buttons can be added to your campaigns [documentation]
• Tumblr share button can be added to your campaigns [documentation]
• OAuth2 support is now available for all you API and app developers [important information for devs]
• 42 beautiful new templates added, AND remember those premium designer templates we launched a while back? They’re free now.
• Embedded signup form code has been slimmed down, optimized, and less “JavaScripty.”

Occasionally, we receive requests for instructions on how to export a group of contacts from your email address book to MailChimp. If you take the time to clean up your address book and avoid a full address book dump, you can import your list safely. We’ve already got a few KB articles that explain how to export contacts from Outlook, Apple’s Address Book and Entourage. But if your list lives in Apple’s Address Book, Chimport might be for you and it’s available on the Mac App Store for free.
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Are you one of our loyal customers or even just an outside admirer who loves the MailChimp branding and all that cutesy stuff we do? If so, you probably want to quietly click away now because I am not some creative designer or even one of our awesome UI/UX folks. I maintain all aspects of our APIs and have for quite a while. So yeah, those guys don’t like it when I touch things that aren’t code.

3 ½ years ago, right before our v3.0 launch, the powers that be decided they wanted to heavily invest in our API. Sure, we had an API in one form or another prior to that, but it wasn’t versioned or well documented, and did all sorts of other stuff that wasn’t “web scale”. At all. That was a time when we were sporting about 40k active customers and looking at a few hundred API users (tops). Before we get into fun things like today’s real numbers, charts, and pretty pictures, let’s take a little stroll through the API’s history from conception….

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We’re very happy to announce that MailChimp now integrates with SurveyMonkey (and when we get happy, we start giving away cool t-shirts, so keep reading).

With this integration, you can send a survey link to your list from MailChimp, and then do some really cool tracking and targeting. Here’s how it all works…

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