Julie

Julie is a brand manager at MailChimp. She works with bloggers and publishers and travels to events to help people learn more about MailChimp.

Email Design Inspiration

I can hardly believe it myself, but apparently it’s November—and that means it’s time to get your holiday email marketing plan in order. We recently surveyed 1,067 of MailChimp’s e-commerce and retail customers about their holiday email marketing plans, and it’s no surprise that 100% of them said they’re going to use email to encourage sales. But we also …

Modern Farmer’s Smart Newsletters and Web-to-Print Conversions

For a young, fairly niche publication about farming lifestyle and food culture, Modern Farmer sure seems to be everywhere. Barely a year old, the magazine’s experiencing a surge in growth and recognition—including a 2014 National Magazine Award for Best Magazine Section, for which it beat out established titles like GQ, Vanity Fair, and New York. At a time when …

Sending Last-Minute Holiday Cheer Instead of Sales

The holidays are upon us. It’s the time of year when everyone starts to feel more like a wallet and less like a human. Or, at least, that’s how any inbox full of sales pitches and last-minute deals can seem. Your customers are probably tired of all that. And anyway, it’s going to be too late …

Moving Your Subscriber List From FeedBurner to MailChimp

There’s been a lot of buzz lately around the interwebs, the blogosphere, and even the MailChimp office about the state of FeedBurner. But let’s back up. In June of last year, it was quietly announced that the FeedBurner API would be deprecated with no scheduled date for shut down. The date was later updated to October of this year. And …

Add Blog Posts to a Regular Campaign

If you’re a blogger, the business or blog question can be like the chicken and the egg­–which came first? Whether your blog is your business, you run a business through your blog, or you blog for your business, you can incorporate both into your regular MailChimp campaigns. After all, if someone’s reading your newsletter, they’ll …