Posts by
Cass
Posted by Cass on Nov 29, 2012
Cyber Monday and Email Fatigue
We sent 190 million emails on Cyber Monday. Here’s what we learned.
Posted by Cass on Jun 7, 2010
Using Wufoo URL modifications in your MailChimp campaigns
You already know about some of the ways that you can use Wufoo to capture subscription information and connect a form to your list. You’ve also already heard about one of the ways we’ve been using it for a short survey for our email campaigns and givaways. Well, here’s one way you can build upon …
Posted by Cass on May 17, 2010
Repeatable Sections in the Template Language
A little while back, we launched our email template language which gives you the power to craft emails so that you can edit them in the MailChimp application. In that was included the ability to set editable images, editable content blocks for text, repeatable regions, and even a way to change CSS for the entire …
Posted by Cass on May 3, 2010
Using groups to manage your lists
With the release of MailChimp v5.1, there are a few new features for groups, including the ability to have multiple groups fields, hide your groups, and even import into groups. What I’ll try to do is introduce you to the concept of groups with a specific example. Groups give you a powerful way to segment …
Posted by Cass on Apr 19, 2010
Tracking signup location via the MailChimp embedded forms
One thing that we’ve seen users try to do is track the signup location of your subscribers. This is useful for several reasons, mostly analytically. Perhaps you want to see if where they signed up has some sort of correlation with subscriber engagement. You could even set up personalized messages depending on this information with …