MailChimp integrates with a number of different services that allow you to send surveys via email, and SurveyGizmo is one that we like a lot. They make it easy for noobs to get started but also provide an extremely robust feature set for power users. (Kinda like MailChimp.)

If you’re familiar with our other “360″ integrations (as in degrees, full circle)– like Analytics360 or Ecommerce360– you’ll know that we refer to them as such because your email leaves MailChimp, does a little data mingling with another service or services, and then that data ultimately gets pulled back into our application. Truth in advertising!

Our SurveyGizmo 360 integration follows the same scheme. When you send out an email containing a specially generated SurveyGizmo link and your subscribers answer your questionnaire, that data gets pulled back into your MailChimp Reports. While not as visually appealing or robust as SurveyGizmo’s built in reporting features, it will allow you to view responses at a glance.
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If you’ve ever wanted to embed a video inside your email campaign, you’ll know that you can’t really do it. The player files required to play rich media are seen as a security threat by most email clients, so in turn they’re not allowed. We created our video merge tags to address this problem and currently offer merge tag support for YouTube, Vimeo, Blip.tv, Vzaar and now Wistia:

Which is particularly cool, because of the video engagement analytics that Wistia provides. Without further adieu, here’s a quick video from Wistia’s Brendan and Chris to tell you all about their awesome new MailChimp integration:

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During a recent update, we added the ability to include RSS feeds inside of both regular and A/B split campaign types. This is great if you want to add a feed of your most recent blog posts to the side column of your newsletter, for example.

In order to create the campaign shown above, I started out by selecting Create Campaign ==> Regular Ol’ Campaign in my MailChimp dashboard. In step 3 I chose the 3:1 Start From Scratch template because I knew I’d be showcasing meaty, longer form content in the body of my email before pulling in my RSS feeds below.

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LongReply is a tool that allows you to respond via Twitter when you need more than 140 characters. We launched the project in early February and have continued adding small but useful features over the past couple months.

You may not know this if you haven’t tried out LongReply yet, but it has a handy built-in search function that allows you to track keywords, usernames or hashtags. This is especially useful because it allows you to filter tweets by sentiment– positive, negative or neutral– and you can even elect to receive notifications of new tweets via email.

Now we’ve made this feature even more useful by adding a little check-box that will update your search terms automatically when checked.

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If you’ve created a new template in MailChimp since our last update, you may have noticed our fancy new header designer. It was developed by one of our newer devs, Dustin, and adds tons of functionality and flexibility to the header design process. We’ve also revamped our stock header images gallery and have included categories to more closely reflect our industry list. Agriculture, Architecture, Consulting and Education, just to name a few.

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